B2B

B2B marketing

How to build an effective target list for B2B marketing lead generation.

Making a good list of who to market to can make your B2B work better, get better leads, and turn more of them into customers.
2023.05.24 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

How to segment your target audience for effective lead generation in the Japanese market. 

This post highlights the role of audience segmentation for successful business expansion in Japan, offering practical tips for targeted lead generation.
2023.05.18 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

How to solve the challenges of acquiring B2B leads in Japan. 

Japan is one of the largest economies in the world, and its B2B market presents a huge opportunity for foreign businesses. However, the unique cultural and business practices in Japan can make lead acquisition a significant challenge for foreign B2B marketers. In this three-part blog, we will explore the key challenges faced by B2B marketers when it comes to lead acquisition in Japan and provide actionable tips for overcoming these challenges.
2023.05.12 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

Tips on how to effectively use BANTC in Lead generation. 

Lead generation is an essential process for any B2B company that wants to grow and succeed. However, not all leads are created equal, and not all of them will result in a sale. That's where BANTC comes in.
2023.04.28 Miyuki Saito Miyuki Saito
B2B marketingMarketing StrategiesMarketing Terms
B2B marketing

Telemarketing Results in 2022. ~What is Highly Effective Lead Generation?

This article will provide a quantitative summary of our 2022 Telemarketing Results. This article is also useful for understanding industry trends. Please check it out.
2023.03.31 Miyuki Saito Miyuki Saito
B2B marketingMarketing StrategiesTelemarketing
B2B marketing

Effective Ways to Identify Prospects Needs

IAD's telemarketing demand generation identifies the needs of each target company's area of interest. So, what are the "Needs" that are the areas of interest?
2023.01.22 Miyuki Saito Miyuki Saito
B2B marketingTIPS for Inside Sales
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