Lead generation

B2B marketing

Why Telemarketing is More Effective for Lead Generation in Japan than in Other Countries. 

Telemarketing is more effective for lead generation in Japan due to its ability to build personal connections and trust through direct communication, aligning with the country's relationship-oriented culture.
2023.06.30 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing StrategiesTelemarketing
B2B marketing

What is the key to conducting effective webinars for Japan’s IT and manufacturing industries? 

IAD's services generate leads in Japan's IT and manufacturing sectors with engaging webinars, relevant topics, visuals, insights, interactive elements, targeted marketing, influencer collaboration, registration incentives, resonating with professionals.
2023.06.26 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

What challenges do foreign companies face in B2B marketing in Japan and how can they solve them?

In Japan's B2B market, foreign companies can overcome challenges like cultural differences and local competition through strategies like cultural training and market analysis.
2023.06.13 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

The key characteristics and factors of foreign firms that have successfully marketed in Japan. 

Success in Japan requires understanding its culture, localizing offerings, building trust, forming strategic partnerships, innovating, thinking long-term, and communicating effectively.
2023.06.01 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

How to build an effective target list for B2B marketing lead generation.

Making a good list of who to market to can make your B2B work better, get better leads, and turn more of them into customers.
2023.05.24 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

How to segment your target audience for effective lead generation in the Japanese market. 

This post highlights the role of audience segmentation for successful business expansion in Japan, offering practical tips for targeted lead generation.
2023.05.18 Miyuki Saito Miyuki Saito
B2B marketingJapan-Specific Marketing StrategiesMarketing Strategies
B2B marketing

Tips on how to effectively use BANTC in Lead generation. 

Lead generation is an essential process for any B2B company that wants to grow and succeed. However, not all leads are created equal, and not all of them will result in a sale. That's where BANTC comes in.
2023.04.28 Miyuki Saito Miyuki Saito
B2B marketingMarketing StrategiesMarketing Terms
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